Media Release | April 7, 2016
MOUNT JOY, PA — Kinsey's is excited to announce our new partnership with Killer
Instinct® Crossbows, one of the fastest-growing manufacturers in the ever-expanding
crossbow sector. Kinsey’s is the first distributor to carry the Killer Instinct line.
Killer Instinct was first introduced at the 2014 ATA Show and was well received by both
dealers and consumers. Since that time the brand has experienced rapid growth and
recognition from industry experts, including Field & Stream naming the Killer Instinct
MACHINE (2015) and Furious (2016) crossbows to their “Best of the Best” list. Killer
Instinct has become known for accurate and deadly performance at a fair price.
The company’s crossbows feature precision aluminum barrels, KI Trigger utilizing
RTT™ Reliable Trigger Technology, TriggerTech™ Sure Safe integrated anti-dry fire
system, and TriggerTech FRT™ frictionless release technology.
“As Killer Instinct® continues rapid growth and recognition, partnering with Kinsey’s
was a natural progression,” said Killer Instinct President, Scott Lee. “Kinsey’s is a leader
in our industry with many benchmark processes, one of which includes individual
product serial number tracking which helps protect existing dealers from unauthorized
sales. Most of all, Killer Instinct is excited to be working with the quality team at the
Kinsey’s family and we’re honored to have a high-recommendation to their dealer base.”
In addition to serial number tracking, Kinsey’s ability to limit the distribution pipeline to
specific market segments also was a big draw for Killer Instinct. Vendors choose which
types of resellers should be given access to carry their products, and Kinsey’s offers the
line to only that those dealers. The Killer Instinct Crossbow line will be available
exclusively to independent retailers.
Authorized Kinsey’s dealers can find the lineup of Killer Instinct Crossbows at